Rumors: Industry Report—VW BlueSport Production Rumored Again

News I By Doran Dal Pra I March 09, 2012
Ever since Volkswagen’s launch of its BlueSport roadster concept back in 2009 at the Detroit Motor Show, there have been back and forth rumors of the car getting the go-ahead for production, then word coming down that the car won’t actually be made. Now, GoAuto is reporting that there is a good possibility VW’s competitor to the Mazda MX-5 will be produced after interviewing Ulrich Hackenberg—a senior management member at VW—at this year’s Geneva Motor Show.
In the interview, Hackenberg indicated that VW is still mulling over the idea of the building the BlueSport, and that he is hard at work trying to make the car a reality. One of the primary obstacles to bringing the car to market is volume—according to Hackenberg, VW would need to be moving up to 60,000 cars a year to make it a sensible investment. Porsche was to be a partner in creating the BlueSport, but is now rumored to no longer be investing in the project, which has contributed to the car’s on again, off again status.
When the car debuted at Detroit, it featured rear-wheel drive and a mid-mounted 2.0-liter four-cylinder turbo-diesel. It also made use of stop-start technology and energy regeneration systems. Designed to be an entry-level sportscar, it would step into the ring and do battle with Mazda’s enormously successful MX-5 roadster.
Here’s to hoping this newest BlueSport rumor has merit.

The Guide to Road Racing: Winding Road Magazine's ultimate guide to getting your start in racing.

Table of Contents

Related Articles

Minima, L1 blockchain, Powers The World’s First On-Chain Race Data Logger for McLaren GT4 Supercar at Spa

Minima has partnered with data acquisition platform Influx to provide integrated data capture for the world’s most prestigious race teams LONDON, June 12, 2024 – Minima, a…

June 12, 2024
Bridgestone Recognized as Top Global Supplier by General Motors

Bridgestone was named as one of General Motors’ top global suppliers of 2023, marking the company’s ninth consecutive and 22nd overall recognition for this award. Bridgestone…

May 23, 2024
Kia EV3 Delivers Elevated Electric SUV Experience for All With Innovative Technology And Advanced Design Beyond Its Class

Kia EV3 brings innovative technology of brand’s flagship EV9 SUV to set new standards in the compact EV SUV segment Bold, progressive exterior with innovative,…

May 23, 2024
Adamastor Introduces the FURIA, the First Portuguese Supercar

PORTO, Portugal, May 14, 2024 – The history of the Portuguese car industry is filled with good examples of the significance of Portuguese entrepreneurship, the desire to…

May 14, 2024
More Than Equal Launches Driver Development Programme With First Female Cohort

Talented young female drivers from Australia, Austria, Czech Republic, Malaysia, Slovakia and the United Kingdom will join the inaugural cohort LONDON, MAY 14, 2024: More…

May 14, 2024


Get the latest driving and racing news straight to your inbox.

no thanks

Begin typing your search above and press return to search.