Audi is on a roll, particularly in the luxury segment, as it begins the second half of what the company calls a 10-year plan for the brand. The next phase begins here, with the flagship Audi A8, soon to be followed by the new A7 and A6. Attention to detail is definitely part of the plan for continued success, with Audi adding more technology, more safety, more comfort, and more styling to its lineup. Surely, though, Audi is also improving the fundamentals of its vehicles, and continuing to perfect some of the core building blocks that make their cars good to drive and competitive in the marketplace. If the new Audi A8 is any indication, the brand is forging ahead on the right track.
By John Beltz Snyder | October 04, 2010