Top Racing

sponsorship
By a Racer, For Racers: Finding Target Brands for Sponsorship

By a Racer, For Racers: Finding Target Brands for Sponsorship

For young racers looking to make the step into racing professionally, a singular topic is always at the forefront: sponsorship.  Current Idemitsu Mazda MX-5 Cup challenger Aidan Fassnacht dives deep into the prospect of finding funding to secure a racing seat; the first of a four part series - By a Racer, For Racers.

By Justin Cornelison | September 27, 2022
electric vehicles, formula e
The Vancouver Formula E Debacle
The Vancouver Formula E Debacle

This is a spectacular case of how not to promote a much-anticipate race.  After just finishing it's 8 season of around-the-world racing, Formula E has endured multiple debacles throughout it's growing phase (Miami, Montreal, & London to name a few), so it's not entirely surprising the young Series fell victim again to over-promises and under-deliveries.

By Justin Cornelison | September 02, 2022
Formula 1
Why We Love Willy T. Ribbs
Why We Love Willy T. Ribbs

Just one week into F1's summer break, we've found ourselves rewatching some of the 2022 season's highlights.  One of the most memorable moments so far has to be Willy T's podium interviews after the Miami GP.

By Justin Cornelison | August 08, 2022

Racing

Features , Racing
Why We Love Willy T. Ribbs

Just one week into F1’s summer break, we’ve found ourselves rewatching some of the 2022 season’s highlights.  One of the most memorable moments so far has to be Willy T’s podium interviews after the Miami GP.

By Justin Cornelison | August 08, 2022
Features , Racing
An Approach For Improving Your Track Driving

Believe in your plan for your next session.

By Ross Bentley | October 05, 2021
Features , Racing
A New Age in Racer Sponsorship

OpenFender is the most innovative solution to motorsports funding and fan engagement.

By Guest Contributor | July 28, 2021
Features , Racing
Speed Secrets: F1 Driver Coach Shares Insights All Racers Can Use

What can an F1 coach teach you?

By Ross Bentley | July 22, 2021
Features , Racing
Speed Secrets: Fitness for Performance Driving

Why is fitness integral in being an efficient racer?

By Ross Bentley | June 15, 2021
Features , Racing
Speed Secrets: Rotating The Car – A Key To Cornering Fast

Rotation, rotation, rotation – a key element in mastering tight turns.

By Ross Bentley | June 07, 2021
Features , Racing
Speed Secret: Make the Car Show Its Weakness.

Drivability is a Mindset.

By Ross Bentley | June 02, 2021
Features , Racing
Speed Secrets: Racing In The Rain Revisited – 4 Keys To Being Fast In The Rain

What are the things drivers need to focus on when racing in the rain?

By Ross Bentley | May 24, 2021
Features , Racing
Speed Secrets: The Very Basics of Passing on Track

Passing on-track is one of the most important skills a driver can learn, but how can you do it effectively?

By Ross Bentley | May 19, 2021
Features , Racing
Speed Secrets: Why Simulators and Fast Track Day Cars Might Help Your Driving

Can thought process make you a faster driver?

By Ross Bentley | May 12, 2021
Features , Racing
Speed Secrets: Left Brain vs Right Brain Driving

Which side is the fast side?

By Ross Bentley | May 05, 2021
Features , Racing
Speed Secrets: Planning To Become Faster

Which racing goals are most important?

By Ross Bentley | April 28, 2021
Features , Racing
Speed Secrets: Is Smooth Really Fast?

Why is smoothness talked about so much by pros?

By Ross Bentley | April 07, 2021
Features , Racing
Speed Secrets: Driving the Limit

Are you hitting “the limit”?

By Ross Bentley | March 17, 2021
Features , Racing
Speed Secrets: How Performance Drivers Use Their Eyes

“Eyes straight ahead” is not always best practice.

By Ross Bentley | March 10, 2021
Features , Racing
Speed Secrets: A Key To Driving Fast – Your Seat

Are racing seats really worth it?

By Tom Martin | March 03, 2021
Features , Racing
Speed Secrets: How Fast Drivers Use The Throttle

Should you be on the brakes, squeezing the throttle, or flat out?

By Ross Bentley | February 23, 2021
Features , Racing
Speed Secrets: Preparing for a Season of HPDE

Are you SURE you’re ready for the HPDE season?

By Ross Bentley | February 10, 2021
Features , Racing
The Guide To Road Racing, Part 13: You Be The Judge – How To Assess Responsibility In A Crash

Metal-to-metal contact seems to happen at every race weekend. Sometimes the consequences are minor (we’ve seen lots of tire rubber on fenders) and sometimes the consequences involve major damage to one or more cars. Less often discussed are similar incidents where there is no contact, but where a dangerous situation is created (e.g. you force me off the track).

By Tom Martin | December 09, 2020
Features , Racing
The Six Most Common Mistakes of Track Driving (And How to Correct Them)

To hold the Guinness Book of World Records for the longest continuous drift, one would have to know how to manage mistakes. Imagine keeping a BMW M5 going sideways for 51.28 miles! That’s what this week’s guest contributor, Johan Schwartz, did to set the record. But Johan knows about more than just drifting. In fact, he’s a multi-race winner, racing for Chevrolet in a Chevrolet Sonic in the Pirelli World Challenge, an instructor at the BMW Performance Center, and a driver coach. Enjoy and learn from Johan.

By Ross Bentley | December 09, 2020
Features , Racing
Speed Secrets: Dynamic Friction

You are probably already a very good driver. If you’re someone who reads this newsletter, you’re also pretty technical and well-informed on theory. So you probably know about the friction circle, the challenges of trail braking, the string between the bottom of the steering wheel and the brake pedal, and the excitement of getting light over the crest into the Corkscrew at Laguna Seca.

By Ross Bentley | December 02, 2020

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