Winners Announced In 2011 Ferrari World Design Contest

News I By Seyth Miersma I July 21, 2011

—Maranello, Italy

Starting in January of this year, Ferrari and its partners at Autodesk invited students at 50 design schools across the world to dream about the future of the “hypercar.” Students worked from a design brief that called for cutting edge technologies and materials, extreme architecture, and stunning forms. At stake, for the top two participants, would be a career-altering placement at Ferrari’s own styling center under the tutelage of director Flavio Manzoni.

We were invited to watch the festivities surrounding the announcement of the winners in Maranello—and have quite a few interesting tales to tell about the trip, which you can expect to see in the coming days. Design Directo Manzoni and Ferrari Chairman Luca di Montezzemolo were on hand, as well, to chose and celebrate the winning designs.

First place went to a team from Seoul, South Korea’s Hongik University for its impressive Eternità concept (pictured above). Eternità’s focus was, in the words of the designers, “hyper-efficiency.” The design called for layered carbon surfaces, a flywheel energy storage system, a powerful superconductive motor, and a hydrogen-powered generator. Of course, the concept sketch and model show a vehicle that is both slinky and highly futuristic, with distinctive bodywork seeming to envelop the rear wheels of the car.

Second place, and the second slot at the Ferrari design center, went to the student designers of the Istituto Europeo Di Design (IED) in Turin, Italy. IED Turin’s Xezri aimed to be “not only the most innovative but also the most beautiful Ferrari, ever…” Drawing inspiration for its form from elements of nature and Ferrari’s own storied past, the Xezri also proposed the use of advanced aerodynamics to cool the engine bay, and charge “interior devices” by way of side-mounted air turbines.

Stay tuned to Winding Road for a lot more from the fun in Maranello, over the next few days.


The Guide to Road Racing: Winding Road Magazine's ultimate guide to getting your start in racing.

Table of Contents

Related Articles

Andretti F1 Bid Accepted by the FIA – What’s Next?

Andretti Formula Racing LLC, in collaboration with General Motors and its Cadillac brand, has achieved a significant milestone in its ambitious quest to join the…

October 02, 2023
It’s Spec MX-5 Championship Week!

Here’s all you need to know for the 2023 Spec MX-5 Championship, being held alongside the SCCA’s 60th running of the Runoffs.

September 26, 2023
Hyundai’s Art Cars Unveiled in New York City

In a colorful and creative display of support, Hyundai has brought the spirit of Busan, South Korea, to the streets of New York City during…

September 20, 2023
Spec MX-5 Announced as SCCA National Class for 2024

In a groundbreaking development for club racers across the United States, the Sports Car Club of America (SCCA) has officially embraced the Spec MX-5 Challenge…

September 19, 2023
Carlos Sainz Ends Red Bull Domination at Singapore

From the moment the lights went out in Singapore, Sainz took his pole position and never relinquished the lead.

September 17, 2023


Get the latest driving and racing news straight to your inbox.

no thanks

Begin typing your search above and press return to search.