Super Bowl Ads: VW Returns To A Galaxy Far, Far Away

News I By Brandon Turkus I February 01, 2012
Volkswagen, who’s The Force ad has seen almost 50 million views since its debut before last year’s Super Bowl, has released the highly anticipated follow-up, set to air during the second quarter of Sunday’s Super Bowl. Called The Dog Strikes Back, this is the extended, 75-second version, while a shorter spot will air during the game.
 
The ad stars a portly dog, attempting to lose weight and chase down the new Volkswagen Beetle. The twist comes at the end though, where some patrons in a cantina far, far away react to the spot, angering a certain Star Wars celebrity.
 
With The Force and The Dog Strikes Back, VW is closing in on a clever trilogy of ads. Might we recommend Return Of The Jetta for next year?
 
The Dog Strikes Back
 
 

The Guide to Road Racing: Winding Road Magazine's ultimate guide to getting your start in racing.

Table of Contents

Related Articles

Ford’s New Three-Row Electric SUV Teased at Capital Markets Day

Among the highlights was a tantalizing tease of a new three-row electric SUV, which looks to be similar in size to the Ford Explorer model.

May 23, 2023
Electric Boating: the BMW Icon Yacht

BMW’s latest creation has made a splash at the Cannes Film Festival, stealing the limelight from other premieres – meet the BMW Icon Yacht.

May 19, 2023
SCCA Hoosier Super Tour Shines Spotlight on Spec MX-5 Challenge

Spec MX-5 headed to the Pacific Northwest this weekend to join the SCCA Hoosier Super Tour at Portland International Raceway for Round 6.

May 15, 2023
SCCA Runoffs to Host 2023 Spec MX-5 Challenge National Championship

Set in the rolling hills of southern Virginia, the scenic and courage-testing VIR provides the perfect venue and an ideal location for the culmination of Spec MX-5 Challenge’s biggest season yet.

May 15, 2023
Four New Electric Subaru Models Set to Roll Out by End of 2026

The brand has announced its ambitious plan to launch four new electric Subaru models by the end of 2026, in aim to push electrification.

May 11, 2023

EMAIL SIGN UP

Get the latest driving and racing news straight to your inbox.

no thanks

Begin typing your search above and press return to search.