Spotlight: One-Of-A-Kind Restored 911 + Porsche Design Watch

Features, Lifestyle I By Justin Cornelison I November 17, 2022

In celebration of the grand finale of Porsche Design’s 50-year brand anniversary, Porsche Design in partnership with Sotheby’s and RM Sotheby’s will auction two very special design icons that are inseparably linked to the brand’s founder and designer of the Porsche 911, F. A. Porsche, and Porsche Design’s founding year 1972.

Offered as a single lot will be a meticulously restored one-off 1972 Porsche 911 S 2.4 Targa “50 Years of Porsche Design Edition” alongside a one-of-a-kind and matching Porsche Design Chronograph 1, which is an exclusive edition of the original timepiece from 1972 and the first ever product that F. A. Porsche created for Porsche Design in 1972. The auction will take place as part of Sotheby’s Luxury Week in New York from November 29th at 12:00 pm EST ending on December 14th at 12:00 pm EST.

The unique restoration of the 1972 Targa was done in close cooperation with Porsche Classic. The vehicle was completely taken apart and received a new coat of paint, a special Porsche Design 911 edition: black with platinum accents (silk gloss). During reassembly, the interior and exterior were adjusted to align with the updated 911 edition to include Sport Tex fabric with a checkered pattern in black/Cool Grey and the “Edition 50 Years Porsche Design” emblem on the dashboard.

The Porsche Design Chronograph 1 – Porsche 911 S 2.4 Targa edition, based on the first Porsche Design product that was originally released in 1972, is the perfect match to the Porsche 911 S 2.4 Targa. With the Chronograph 1, F. A. Porsche not only created the first Porsche Design product and first entirely matte black watch, but also produced the first sports car for the wrist: a black dial, contrasting dial design, red second hand, and highly antireflective glass.

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